Monthly Archives: January 2017

Top Essential Elements of UX Designing

User experience is the satisfaction obtained by a user on using your website and that can be due to its layout, navigation, security, ease of operation or intuitiveness of the sitemap.

It is impossible to find an all-embracing solution while designing a website as user experience is based on governing the design impact of a website on a user’s perception but even then all designers work with certain criteria or specifications which are stated below. Here we discuss the top elements that are essential for every UX design.

Navigable:
Navigability is an element that should be kept in mind while designing a website. It is the ease of operating a website that contributes significantly in increasing the online traffic. Easily navigable and user-oriented website is indeed essential, if you wish to stand amongst the competition. Users become frustrated with websites having complex layout and where they have to strive hard to find information. Your content should be easily accessible to the users. A badly coded website does not feature on the topmost positions of search engines.

Useful:
A website should be of some use to the users. A poorly designed website fails to pull traffic and on the other hand well-designed websites like Facebook and Twitter have become popular among users as they serve to be an essential platform where the users can socialize , connect, post pictures, messages etc. They are now considered to be the largest social networks. Since these websites prove to be useful for the users or visitors, they serve as effective marketing tools where many online visitors are converted to potential customers. Thus the usefulness of a website cannot be undermined.

Enticing:
The enticing element pulls users to a website. For instance, social networks like Facebook, is about flaunting one’s appearance and feeling good; games are related to winning; professional network such as LinkedIn is about opportunities. Thus every website should have an element where there is a feel good factor related to it and users can gain something out of it.

Worthy:

One of the main elements in UX designing is realizing the worth of a website. It is should be user-oriented and with thorough research of demographics you will know what are the reasons that brings traffic to your website. A website should be designed in a way that it is useful to both the visitor and owner. A website can have lots of product descriptions but absence of secured payment system can ruin it. This would ultimately lead to losing on visitors and ultimately potential customers. Thus despite having an informative and easily navigable website, you would be losing out on customers due to an unsafe payment system. Thus it is important to realize what is of more worth to your target customers.

Bedi Creative is a reputed website development company that is formed by the merging of Bedi Creative [India] and the Archicadd Designers Limited [Canada] that has developed more than 3000 websites. Archicadd Designers Limited [Canada] has a team of expert designers, business analysts, programmer and managers. We specialize in mobile app development and web design development along with internet marketing and SEO services. Hire our services for 100% success in marketing your brand in the most effective way.

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UX Design and UI Design Are Different – Let’s Tell You How

UI design and UX design are the different aspects of web designing though many times the terms are used interchangeably. The role of the UI designer is mainly to enhance the aesthetics of a website and that of the UX designer is to improve the user-oriented features of the website but the goal of both the types of designers is to ultimately please the user.

There is a whole lot of difference between the UI and the UX designers in terms of aim, purpose, approach, responsibility, application, process and tools used by each. Let’s take a look at some of the differences.

Process: Through the process of UI design, the users obtain attractive product, where as through the process of UX designing, users obtain a product that is easy-to-operate. Thus you can say that UI or User Interface design is the technique of guiding users through the product’s interface with the help of interactive elements across various platforms. UX design is the technique of optimizing the user-oriented features of a product.

Aim: The main aim of the UI designer is to enhance the overall feel of a product and that of a UX designer is to enhance the ease of operation of the product.

Approach: The approach of a UX designer is analytical and technical, where as that of a UI designer is graphical. The UX designer makes use of techniques to enhance the usability of a product, where as UI designer makes use of methods to enhance the visual appeal of a product and his approach is purely graphical.

Application: UX design in theory is a non digital practice and can be applied to cognitive science, sociology and various industries though it is predominantly used in the digital industry. UI design on the other hand is solely applied to the digital industry.

Responsibility:  The responsibility of the UI designer is to develop a front-end visually appealing design. The responsibility of the UX designer is enhancing the user experience of the product and that is done by creating personas, developing prototypes, carrying out research and user testing and determining of user stories.

Tools: Both the UX and the UI designers use separate set of tools for designing.

Some of the common tools used by the UX designer are

  • Flinto: A prototyping tool used on Mac
  • Sketch: It is an interface design tool.
  • Iconjar: This is an icon organizing and storing tool.

Some of the common tools used by the UI designer are

  • Photoshop CC: This tool helps the images of the platform to look real
  • Illustrator CC: Helps to control prototype easily.
  • GitHub: This tool permits the writing of commendable code fast.
  • Flinto: This tool helps to design products to be used on iPhones.

This sums up the difference between the UX and the UI designers. Bedi Creative offers digital services like providing crisp and responsive website design, effective internet marketing and e-commerce solutions. We have skilled in-house UX and UI designers who can create interactive and responsive websites to boost online traffic for the owner’s website. Avail our services to see the difference.