Tag Archives: website designing company in Canada

E-Commerce Web Design: The Dos And Don’ts

The web design of an e-commerce website forms its backbone. The success of the site highly depends on this factor. It is also of prime importance from the point of view of SEO. Thus, you must always ensure to pay utmost attention to the designing of your website. You might be offering ground-breaking products to your customers but if the design of the website is not appealing to them then you can never reach the desired sales level. Customers must be offered an effortless process of checkout because their time is quite precious and they do not prefer to spend much time at a particular website. Thus, website designing has certain dos and don’ts which must be kept in mind while you design an e-commerce website for your company.

The Dos:

  • Concise And Simple: There is no need to stuff your website with irrelevant data as it is quite annoying for the users. Instead, try to keep the structure of the site simple and neat. Focus on providing contents that are relevant and useful for the customers.
  • Working Links: Broken and misleading links can be highly frustrating for the visitors. Make sure that the links you provide on the site lead them at the right destination.
  • Navigation: Offer the ease and convenience of navigation to the users. Complex designs can make navigation difficult. If the visitors get confused on visiting your site then they would not hesitate instant switching to the other one. So make sure that the site gets designed in a user-friendly manner. Reputed companies offering website designing services always recommend customers to include the ‘buy now’ link in their website which are quite effective in initiating sales.
  • Simple Language: The use of bombastic language can never impress your visitors. They mainly visit your website for purchasing products and not for determining the refined quality of language that you use in your content. Thus, use lucid language to offer relevant information to the customers which helps them in making purchases instantly. 

The Don’ts:

  • Do Not Let Your Customers Have A Lot Of Queries: Proper descriptions about the product, the customer reviews and assistance of your staff members help in the sale of your items. The customers build up trust on the website. The absence of all these give rise to lot of questions in the minds of the visitors which inversely affects the sales.
  • Do Not Design A Site That Takes Too Much Time For Loading: Adding of too much video, images and audios contribute in making the site slow rather than making it attractive. The customers get frustrated when the loading time is too longer. So make sure you do not stuff unnecessary audios and images which affect the functioning of the website.

Do Not Make Use Of Irrelevant Software: Making your customers download and then install software to view the site is not at all a desirable option to be used. Try to make things simple for them.

The Need of a Good User Interface Design

Today, most of the businesses are making an online presence. It is a wise decision as per the technological advancements but at the same time must be effective. The success of your website is dependent on a number of aspects, the design being the most important of all. The UX design meaning user experience is what makes the website easy to use. The web designers must concentrate on building a good user interface so that volume of web traffic increases.


Meaning of User Interface:

User interface is an intuitive and simple means by which the user can interact with websites, PCs, smartphones, and other software applications. There are mainly two components in user interface- input and output.

A web-based UI is one that accepts inputs and then generates web pages as output on the internet. The users can access these web pages using a web browser. Today, there are many advancements in UIs like gesture interfaces, touch user interface, etc which help to enrich the experience of the users.


Characteristics of a Good UI:

  • Must be screen-fit
  • Must support multiple language
  • Address to the specific needs of the website.
  • Must be functional.
  • Fast loading.
  • The graphics must be appealing.
  • UI components are lightweight.
  • Proper positioning and spacing of icons.

While designing the website of a company the web designers must be clear about the goals and tasks of the company so that the web design fetches adequate results.


What Is The Need Of A Good UI?

There is an excessive growth in the e-commerce industries in the past few years. Sales worth to billions of dollars are taking place each year over the internet. It has turned up to be a one-stop solution for information, entertainment, commercial activities and social interaction. Thus, more than thousands of business owners depend on the internet for their success.

Owing to such a situation, a website must be user-friendly so that it can fetch more and more online visitors. Any site, which is too difficult and complex to use, can push away people from it. Simple and effective UI design increases the usability of the site and helps in the completion of any task in a flexible manner. No matter what amount of offerings you put up on the website, the interactivity of the site is what makes it worthy to the users. The use of tools like responders, online chat, email, e-brochures, etc. makes your website interactive.

You must also focus on the textual content of the website to make it more appealing to the users. Thus, designing a user interface requires both technology and creativity on the part of the designer. A perfect balance between visual elements and technicality is what makes the web design unique.

Bedi Creative is a powerful website designing company in Canada, which thrives on offering excellent work to the clients. Our greatest asset is our creativity in work, which enables you to get out of the box designs for your company’s website. We deliver the highest quality of work, which is executed in a seamless manner.